What do I know about fashion stylist and communication?

 What do I know about fashion stylist and communication?


What should I be doing in my subject area?

Many established stylists started out as photoshoot assistants and slowly made themselves known, especially by newspaper editors. Above all, they teach how to do research to create an editorial, how the relationship between stylist and photographer works, how the catalog is prepared for a company, the more commercial aspect of the job.

What skills and knowledge do I need for my subject area?

His skill requires a lot of research and archival study, both to develop the idea of a journalistic service and to understand the history of a company and the customers it addresses. For a photoshoot inspired by the Sixties, he will study what people wore at the time, what were the predominant colors, the hairstyles, the furnishings, and everything else that could inspire him. If he has to prepare a company's catalog or photos for an advertisement, he will also have to know the style and target of that brand well. The stylist almost always works with a team consisting of a photographer, make-up artists, and hairdressers. It is often group work and the decisions are usually made by the stylist or the photographer based on his fame and experience.

What jobs can I get by studying in this subject?

Stylists in fashion magazines
Stylists who work in fashion magazines can be both internal and freelance, although they usually always collaborate with the same magazine and produce about thirty reports a year for a weekly, or once a month for a monthly.

The stylists for companies
Many stylists who work for newspapers are also contacted by companies to create advertising campaigns and catalogs, the so-called "lookbooks". The approach to this type of work is different from the editorial one: in advertising campaigns, the stylist has to deal with those involved in marketing and take into account what the company wants to communicate to the customer

Stylists in fashion houses
In some fashion houses, stylists get help from stylists to create new collections. They advise the creative director and the stylists he coordinates - the so-called style office - suggesting ideas for the collection to design.

Stylists and fashion shows
Stylists also have the task of deciding the combinations of clothes and accessories worn by models and models at fashion weeks. Usually, this is done by an experienced person who has worked in fashion magazines. Her task is to coordinate the clothes respecting the style of the brand and what the designer wants to communicate with the collection.

Stylists for famous people
Almost all famous people, from television, cinema, and music, have a person who takes care of their image and therefore how to dress for work occasions. It is the stylist who chooses together with the celebrity the style that best represents them and selects clothes and garments that are often loaned or given away by fashion houses.

Let's say that I was very well informed about my course as I initially thought about enrolling in the Fashion Designer course, then I discovered the Fashion Stylist and communication course and not being fully aware of what I was going to study and a future job my mother and I sat together so she also gave me advice based on what I expressed.


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